A word or a combination of words, a letter, and numerals can constitute a sign capable of distinguishing the goods or services of one enterprise from those of other entreprises and are protected by intellectual property rights.

The possibilities to create a trademark are almost limitless. a trademark may consist of drawings, symbols, three-dimensional features like shape like packaging of goods, or even non visible signs as sounds or fragrances, or color shades used as distinguishing features.

Registering a trademark is the first step of every business. Furthermore, a solid understanding of the value of Intellectual Property (IP) will benefit innovators looking to protect and leverage their IP nationally and abroad and will help drive long-terme growth and economic success.